Description of the degree programme
The Degree Programme in Tourism aims at professional expertise when working in a multicultural tourism network and environment. Graduates of the Degree Programme in Tourism
specialise in working in tourism destinations.
A special feature of this programme is that even though students study tourism with an emphasis on northern nature-based aspects, they can
apply this knowledge and skill when working in the tourism industry anywhere in the world. All the knowledge gained during the studies enables graduates to become potential future entrepreneurs in the tourism industry.
The Degree Programme in Tourism focuses on integrating studies in
- management,
- leadership and
- entrepreneurship
in accordance with the principles of sustainable tourism. Contemporary
marketing, including
e-commerce and
product development, and various
language and cultural studies have also an important role in the degree programme.
During international study exchange, students can broaden their specialisation areas through the various programmes of our many partner institutions abroad. This means specialisation, e.g. in some specific tourism-related areas like Event Management.
Students are also encouraged to complete their
practical training abroad, since it will give more perspective to their own expertise and offers an alternative way to gain more knowledge in the field of tourism. The amount of studies of the Finnish language and culture provided to the international students enables them to be recruited in the Finnish job market.